As I mentioned in my previous post, after returning from a meeting I sat down on a bench at the Nieuwmarkt square, facing the street. It took me about 30 minutes to shoot 364 pictures of people cycling by. Not that this number is very important, but it only serves as a reminder that it isn’t very hard (pretty easy, more like it) to deliver another interesting set for you on Amsterdamize.
While going through that batch I realized that this post (at least) shouldn’t be called ‘Colorful Cycle Chic’. The term is cute and spreading around the interwebs like wildfire, but it doesn’t do perception of this phenomenon justice. It’s the people. It’s all about the people, not some gimmicky and recognizable label.
The people of Amsterdam are colorful by themselves, on and off the bike. Simple, it doesn’t make any difference to them whether they are at home, in the office, going shopping, going to field hockey practice, music rehearsal, visiting relatives, or whatever. They wear what they wear, unlock their bike and off they go. ‘Bicycle cultures’, ‘bicycle tribes’, ‘bicycle trends’ are words and concepts you won’t catch them uttering. Bicycles are just the best way to get around town, for any purpose. Period.
This photo series is yet another tribute to normal cycling in Amsterdam (and the Netherlands). That’s the reason why I posted this in the category ‘Amsterdamize‘ instead of ‘Photos‘.
Tags: amsterdam, amsterdamize, colorful, cyclechic, nieuwmarkt, normal, people, photos
















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